Gods of Management :: GCSE Business Marketing Coursework

Gods of Management The author, in the Gods of Management, attempts to classify four distinct management cultures that exist within all organizations. The author further uses the ancient Greek gods to symbolize these management cultures or philosophies. There are four types of management cultures or philosophies present within all organizations. The four cultures are the club (Zeus), role (Apollo), task (Athena), and existential (Dionysus) cultures. The first culture the author discusses is the club or Zeus culture. The author uses a spider web to represent the club culture. â€Å"[T]he lines radiating out from the center† represent â€Å"divisions of work based on functions or products† (Handy p. 14). The most important lines however â€Å"are the encircling [lines], the ones that surround the spider in the middle, for these are the lines of power and influence, losing importance as they go farther from the center. The relationship with the spider matters more in this culture than does any formal title or position description† (Handy p.14). The author also maintains that this type of culture is excellent for â€Å"speed of decisions† (Handy p. 15). However, the author also informs the reader that because of it’s speed, quality is dependent upon Zeus and his inner circle. This results in an emphasis being placed upon the selection and succession of Zeus. The club culture achieves its speed through empathy. This in turn leads to very little documentation within the organization and face to face meetings between Zeus and his subordinates or contacts. Furthermore, this culture is dependent upon networks of â€Å"friendships, old boys, and comrades† (Hardy p.16). Because of the high level of trust, the author asserts that this type of organization is cheap to operate. The only costs incurred in this type of organization are those of phone and travel expenses. In essence, these types of organizations value the individual, give him or her free rein, and reward their efforts. The second type of culture that the author discusses is the role or Apollo culture. This type of culture bases its approach on the definition of the role or the job to be done. The symbol the author uses to represent this type of culture is a Greek temple. The pillars of the temple represent the functions and divisions in an organization. â€Å"The pillars are joined managerially only at the top, the pediment, where the heads of the functions and divisions join together to form the board,